Cleansers are historically the workhorses of our daily skincare routines, tirelessly purifying our skin and prepping it for the rest of our regimen. Today, luxury cleansers can do so much more than simply cleanse. From removing pollutants to revitalising dull textures, face cleansers have evolved to suit specific skin types and concerns. Plus, when followed by a toner, skin can achieve the balance and hydration to look its best. La Mer’s wide variety of facial cleansers and toners are formulated with potent ingredients and proprietary ferments to set your skin up for success.

We recommend facial cleansing twice a day. Using a face wash morning and evening will remove makeup, draw out impurities and excess oil and purify delicate skin. If you have especially dry skin, a non-drying cleanser can help.

When once is not enough (think extra-heavy makeup, or compromised air quality), double cleansing is a two-step technique that further purifies your skin. How to double cleanse is a simple process: begin with a makeup remover like The Cool Micellar Water and follow with your chosen La Mer foam, gel or lotion cleanser. Skin is deeply purified and refreshed.

It’s essential to choose the facial cleanser matched to your skin’s needs. Different formulas deliver different benefits, some of which may be better suited to skin that is  dry, oily or balanced. La Mer offers four luxury face washes created for a variety of needs, including a face wash for dry skin.

Foam Cleanser: Gentle and featherweight, a foam cleanser like The Essence Foaming Cleanser revitalises the skin, removing pollutants from skin while softening, and protecting skin’s delicate moisture barrier. Massage over damp skin to create a rich, foaming lather, then rinse thoroughly, avoiding the eye area.

Gel Cleanser: Typically categorised as cleansers for oily skin, gel cleansers, like The Energizing Gel Cleanser, draw out impurities, excess oil and pollutants with a refreshingly light touch suited for all skin types. Like foam cleansers, gel cleansers should be massaged over damp skin and be thoroughly rinsed using lukewarm water.

Lotion Cleanser: Gentle enough for removing eye makeup, nourishing milky emulsions like The Calming Lotion Cleanser purify and soften skin, leaving the complexion gently cleansed. This formula easily massages into dry or damp skin and can be tissued off to reveal a cleansed complexion.

Micellar Cleanser: A light and fresh solution, The Cool Micellar Cleanser is a cleanser for dry skin as well as oily and balanced types that sweeps away makeup in one pristine step without water. The result: refreshed, deeply cleansed skin. To use, moisten a cotton pad and gently sweep over face, neck and eyes without rubbing. Repeat until cotton pad comes away clean. There is no need to rinse.

Looking to purify, refresh and balance? A soothing step after cleansing, facial toners reveal a healthy looking  glow, with just a splash and a sweep. Our potent face toners are designed to be used after cleansing, unveiling fresh, energised skin.  

Like cleansers, toners may be optimised for a variety of skin types. Benefits of a luxury face toner such as The Essential Tonic include hydrating and conditioning skin, leaving it supple, smoother-looking and plump.

If you’re wondering how to use face toner, you’re not alone. This oft-overlooked step is simply realised: post-cleansing, saturate a cotton pad with toner and sweep it over the face and neck, or spritz directly onto the skin whenever desired for instant revitalisation. Available in a variety of dimensional textures, toning treatments like The Essential Tonic  help make balanced skin possible and create a receptive canvas for your favorite serums, moisturisers and transformative treatments.